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Regional Fundraiser

When You Wish Upon A Star
Greater Manchester
Closing date
5 Jul 2021

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Salary Band
£25,000 - £29,999
Fundraising, Community Fundraising
Children & Youth
Full Time
Contract Type
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Charity:                                When You Wish Upon a Star

Role:                                     Regional Fundraiser

Region:                                North West (Greater Manchester, Merseyside, Lancashire, Cumbria)

Salary:                                  £28,000 pa  

Reports to:                          Head of Fundraising


When You Wish Upon a Star has a simple mission, to grant the Wishes of children living with a life threatening illness between the ages of 4 to 16 years of age. The charity was founded in Nottingham by Barbara White OBE who was so inspired by a seriously ill four year old with a dream to meet Mickey Mouse that she wanted to bring smiles to the faces of many more brave and courageous children. Our Wishes have the power to transform the lives of the children and families we work with and since 1990 we have proudly granted over 18,500 Wishes across the UK.

We believe every child deserves to smile and we can provide time away, giving children and their families something to look forward to through times of uncertainty and often financial as well as emotional strain. Wishes allow the family to put their child’s illness on hold as they have fun and create precious memories.

Some children wish for an iPad so they can keep in contact with their friends and family whilst in hospital. Others wish is to swim with dolphins and meet all their favourite characters in Disney World, Florida.  We also organise days out and treats for our Wish Children like our incredible Harry Potter-themed trips on-board the beautiful Belmond Northern Belle train. We can also provide specialised equipment which improves their quality of life immensely, for example a Pea Pod Chair which gives effective postural support for use by children with certain disabilities.



The Regional Fundraiser will be responsible for engaging with current and potential supporters to generate leads to raise funds for the organisation. As the principal contact for fundraising within your area you will represent and promote the work, vision and purpose of the charity regionally whilst also promoting and supporting the wider work of the Regional Fundraising team and Head Office in Nottingham. Additionally you will support existing volunteer fundraising activity and recruitment of new volunteers and support groups.


  • Develop and deliver plans for local fundraising across your designated region
  • Engage with existing corporate contacts to facilitate long-lasting relationships
  • Work closely with Head of Fundraising to identify and engage with new corporate contacts across designated region to generate new business
  • Develop relationships with groups, associations, schools, rotary and individuals whilst providing excellent stewardship and relationship management for supporters
  • Contribute to the delivery of the overall Regional Fundraising strategic goals and implement activities through partnerships with supporters, beneficiary events and individuals.
  • Support, motivate and develop fundraising volunteers
  • Maintain records of all contact with supporters on the ThankQ database


  • Work with Head of Fundraising to develop a viable regional fundraising plan for implementation in your region
  • Create and manage an income budget (including contingency and re-forecasting) across multiple income streams
  • Work to agreed budgets ensuring the maximum return on investment is achieved in your region
  • Deliver monthly income updates and reports to Head of Fundraising in 121s and at Fundraising meetings


  • Recruit key volunteers to support your region’s fundraising activity
  • Ensure fundraising volunteers are appropriately managed, supported and empowered
  • Provide relevant volunteer training to maximise the volunteer contribution
  • Ensure volunteers have a comprehensive understanding of When You Wish Upon a Star to enable them to appropriately represent the charity’s work
  • Oversee volunteers at all regional events and activities


  • To carry out any additional reasonable duties as requested by Head of Fundraising.
  • Adhere to all the organisation’s standards, policies and procedures
  • Comply with the data protection regulations ensuring that information remains confidential and keep updated with relevant charity law and legislation including GDPR
  • Take responsibility for personal learning and development to support the learning and development of others and the whole organisation
  • Adhere to all health and safety policy and procedures when working from home, central offices, events and on the road
  • Able to work evenings and weekends as required
  • Ability and willingness to travel independently across the geographical area and occasional out of area travel (to other regions and head office) including overnight stays as required.
  • Working with collaboratively with colleagues in Head Office and other directorates



Numerate and literate

Educated to at least A level standard and above

Knowledge of fundraising principles

IOF qualification or similar

Understanding principles of relationship building

Awareness of Charities Act 1992 , 1993 and 2006

Awareness of data protection regulation

Knowledge of geographical area

Awareness of Charity Trading Law

Knowledge of GDPR


Demonstrable experience of raising income through various fundraising channels

Specific regional / area fundraising experience

Experience recruiting, managing and motivating volunteers

Corporate account management

Understanding of budgeting and financial management

Proven track record in achieving financial and non-financial targets

Able to work on own initiative

Excellent negotiating and influencing skills

Excellent time management skills

Excellent verbal, written and presentation skills

Excellent working knowledge of MS Office and CRM databases

Experience of using ThankQ database


Ambitious, innovative, self-motivated and target driven

Trustworthy and honest

Able to demonstrate empathy with the wish families

Personable and strong relationship builder

Enjoys working as part of a team

Able to work independently

Passionate about the work of When You Wish Upon a Star and about raising income to continue the work of the charity

Able to drive and access to own vehicle



.. to all our employee & volunteer colleagues

We believe in:

1. Always being respectful and non-judgmental

2. Being loyal and encouraging toward all work colleagues

3. Showing courtesy, empathy & understanding at all times

4. A culture of openness and mutual trust.

5. Working as a team; supporting like a family

6. Listening to and valuing others

7. Being approachable and share knowledge whenever possible

Trusted provide memorable Wishes and treats to sick children.

We believe in:

1. Going the extra mile to create magical memories for our Wish Children

2. Treating our Wish Children and families with understanding and respect

3. Building links with children’s hospitals, hospices and other care providers

4. Making the Wish Child the focus whilst considering the families’ needs

5. Making our helpers, suppliers and providers feel appreciated and valued

6. Providing a visual record of the special moments for families


..and effective in all we do.

We believe in:

1. Adhering to all required governance guidelines & regulations

2. Having a consistent approach throughout the charity.

3. Always being the best we can be

4. Having slick procedures that are well communicated and understood

5. Being up-to-date and relevant by regular analysis & reviews

6. Multi-directional accountability throughout the charity

7. Being ethical and responsible fundraisers

Respected a well run regional and national charity.

We believe in:

1. Being known for the empathy and sincerity shown by our charity

2. Being a charity that works with passion and compassion

3. Engaging actively with regional communities

4. Going beyond expectations; working in a professional manner.

5. Good communication; building strong internal & external relations

6. Creating opportunities to work in partnership with other organisations

7. Having managers who are driven and forward thinking

8. Being a charity known for its integrity & probity

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