Digital Marketing Manager

We are looking for an exceptional Digital Marketing Manager who can enhance engagement through social and paid advertising channels and help to achieve the charity’s mission to engage with thousands of people across the UK.

Position: Digital Marketing Manager

Location: This role can be based remotely anywhere in the UK, however, there would be an expectation that you would need to travel to London for regular team days (for example twice a month team days). There may also be other instances of occasional travel to London and within the UK.

Salary: Up to £40,000 FTE and will be dependent on experience

Closing date: Monday 15 March 2021, 10:00 GMT

Interviews: Shortlisted candidates will be invited to attend an interview in late March – Early April (this includes first and potential second interviews).

About the role:

As Digital Marketing Manager you will be working for an exciting charity whose focus is on putting people at the heart of policy development, ensuring that those who are affected by policies can contribute their knowledge and experiences to their creation.

Some of your key responsibilities will include:

• Develop, manage and optimise social media presence, taking ownership of all day-to-day activities
• Set up and manage paid media campaigns, constantly optimising for ROI
• Take an innovative and creative approach to growth strategies
• Work closely with the Head of Digital on the digital acquisition and engagement strategy
• Work with stakeholders across the organisation to define target audiences and key messages
• Measure and report on social metrics and paid campaign performance
• Manage the digital marketing budget effectively
• Collaborate with the Digital Content Editor and the communications team on content strategy and SEO
• Identify trends and insights, sharing these with the wider team
• Stay up to date with digital marketing technologies and strategies, identifying and assessing opportunities to improve our performance and tooling.

About you:

To be successful in the role of Digital Marketing Manager you will have extensive knowledge of the digital marketing landscape and the ability to turn objectives into cross channel strategies. Other skills and experience you will bring with you include:

• Experience of working with data and using it to inform decisions
• Experience of implementing growth strategies
• First-hand experience of creating engaging social media campaigns for different audiences
• Knowledge of paid digital advertising (social, CPC)
• Experience of working in an agile environment, or a good understanding of agile ways of working
• Experience of working with multiple stakeholders with the ability to identify, evaluate and prioritise competing needs
• A user-focused approach to developing digital marketing strategies

Although not essential experience of Google Analytics or similar would be advantageous, as would an understanding of SEO.

In return:

As well as working for an exciting charity, you will also receive the following benefits package:

• Family friendly policies
• Pension scheme
• 30 days holiday entitlement in addition to the usual bank holidays (annual leave and bank holidays will be pro-rated for non-full-time posts)
• Life insurance
• Wellbeing incentives.

The charity are a flexible employer and welcome applications from candidates who might want to work flexibly. You can be based across the UK, as you will be able to work remotely!

The charity is committed to creating a culture where people from different backgrounds can come together to share their views and voice. They see difference – both in our work and in our employees – as a strength, so we actively encourage applications from all backgrounds.

Other roles you may have experience of could include: Digital Marketing Executive, Digital Content, SEO Executive, Social Media Manager, Marketing Manager, Director of Digital Marketing, Digital Brand Manager, Social Media, Brand & Content Manager, Digital Content Creator, Head of Social Media etc.