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Senior Online Acquisition Manager

Woking, Surrey
Closing date
11 Mar 2021

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Fundraising, Marketing, Management, Supporter Development, Digital
Environment / Conservation, Animal
Full Time
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Job Details

Senior Online Acquisition Manager


Woking, Surrey, GU21 4LL

This a superb opportunity to use your digital marketing expertise to change the future of our planet. We are WWF UK, the world's leading independent conservation organisation. We are focussed on stopping the calamitous loss of nature and a climate catastrophe.  This is an exciting time to join us, as we are working to grow funds by launching exciting new fundraising products and enhancing the performance of existing ones. Our plans include maximising the use of cutting-edge digital technologies, innovative media planning and ground-breaking creative execution. As Senior Online Acquisition Manager you will play a vital in the delivery of these activities.

As Senior Online Acquisition Manager you will lead online marketing activities to drive supporter acquisition and engagement. This will include PPC, paid social, programmatic, website, email marketing and more. You will create strategies, implement testing and lead a committed team to deliver against KPI’s. You will ensure projects are delivered on time, to budget and to a high standard. Whether increasing conversion rates of our fundraising website or analysing, interpreting and reporting on campaign results you will play a key role in ensuring the team meet objectives. We will also look to you to continually optimise and improve marketing techniques to drive new financial and non-financial donors to the organisation.

You must have a strong understanding of digital media and the use of digital channels for marketing communications as well as experience of developing, implementing and monitoring digital marketing plans. Proficient in motivating and leading a team to deliver against objectives, you will be able to manage and allocate resources effectively. You will be used to developing and translating a digital marketing vision into strategies, actions and results too. You will also be a user of Facebook ads manager, Google Analytics and Tableau

In addition to your technical skills, you will possess an eye for detail and be effective at planning, prioritising and project managing as well as communicating across levels.

If you have the abilities to attract, engage and inspiring members of the public to join us and financially support our work, we would love to hear from you. Please visit our website via the link, complete the online registration and submit a copy of your up to date CV with cover letter highlighting why you are why you believe you are suited for the role.

Every role at WWF is open to applications from all sections of society. We believe in the potential of everyone regardless of sex, race, religion or belief, ethnic origin, different physical ability, family structure, socio-economics, age, nationality or citizenship, marital, domestic or civil partnership, sexual orientation, gender identity, or any other aspect that makes you, well you.  Here at WWF we’re committed to conscious inclusion that helps cultivate an ethos of belonging, connection and shared purpose.  We believe that the more diverse we are the better we become; this brings us together and empowers us to develop, engage and inspire; and critically to help build a future where people can live in harmony with nature.

Our policies and benefits reflect the importance of people being able to have a good work-life balance and being able to bring their ‘full self’ to work.

Our world needs you like never before. We are the first generation to know we are destroying the world and we could be the last that can do anything about it. We’re looking for people who are passionate about making it politically, socially and economically unacceptable to destroy our planet’s natural resources. We need you to join us in the fight for our world.

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