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Digital Marketing Specialist

YMCA DownsLink Group
Brighton, East Sussex
£30,000 per annum
Closing date
30 Sep 2019
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Job Details


Digital Marketing Specialist 
Reed House, Brighton & Hove 
Full time - 37 hours  

YMCA DownsLink Group is a charity that works to support young people throughout Sussex and Surrey to enable them to belong, contribute and thrive. We look to achieve this by providing a wide range of services including accommodation, mental health, housing advice, counselling, mentoring, and apprenticeships. 

The charity has an ambition to increase fundraised income and support even more young people across Sussex and Surrey. To achieve this ambition, the group has committed to growing and diversifying income streams through investment into a new fundraising team and strategy. 

As part of this fundraising development, this is an exciting opportunity for a digital marketing specialist to join the new communications and marketing team to help us drive our impact message forward and educate the local community and key stakeholder groups about the work we do. They will take ownership of all aspects of our digital marketing and support the growth of regular donations through increased, wider digital engagement with the organisation.

The position comes with excellent benefits, including 27 days annual leave per annum (plus bank holidays), a company sick pay scheme, a life assurance policy of 2x your annual salary, and an interest free bike loan. Please download a job pack for more information about other benefits offered

The Digital Marketing Specialist will be the lead digital professional within the organisation. This is a critical role and will include responsibility for social media, websites and delivery of our integrated campaigns. We are seeking someone with an ability to create and develop engaging content for all channels and with a strong technical background and knowledge of digital analytics which will enable us to plan and develop relevant KPI’s. 

We are looking for someone with proven experience in a similar digital marketing role who has successfully developed and implemented social media campaigns including paid for campaigns, increasing social media audiences and website traffic, Facebook and google analytics and insights and previous experience of working on WordPress. 

If you are an applicant interested in this post and would like an informal discussion having read the job pack, please contact Nikki Mason, Director of Fundraising and Marketing at We will not respond to agencies. 

YMCA DownsLink Group is an equal opportunities employer and welcomes applications from all sections of the community. We value diversity and promote inclusion, which we demonstrate through our activities, as well as in our policies and working practices. Reinforced by our culture and values, we seek to create an inspiring and inclusive place to work.

YMCA DLG requires all staff and volunteers to be committed to safeguarding and promoting the welfare of children, young people and vulnerable adults and to respond proactively to safeguarding concerns.


Closing date for applications: Monday 30th September 2019 at 9am

Interview date: Monday 7th & Tuesday 8th October 2019


Please note that we do not accept CVs.
To apply, please download an Application Pack and an Application Form from YMCA DownsLink Group,, or contact HR via or Human Resources, 47 Church Road, Hove, BN3 2BE 


YMCA DownsLink Group is the biggest provider of youth services across Sussex and Surrey, supporting over 12,000 young people each year and providing critical services that wouldn’t otherwise exist. This includes 550 units of accommodation for vulnerable young people at risk of homelessness, as well as a broad range of advice and support services.

Read our latest article on Third Sector: Build a fundraising career helping young people thrive - an interview with Nikki Mason, director of fundraising and communications, YMCA DownsLink Group

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