Head of Brand
- Employer
- Michael Page
- Location
- London
- Salary
- £48000 - £55000 per annum
- Closing date
- 2 Sep 2019
View more
- Function
- Marketing
- Sector
- Environment / Conservation
- Hours
- Full Time
- Contract Type
- Permanent
Job Details
A leading environmental charity located in central London.
Description
As Head of Brand you will be the lead on the brand strategy, ensuring consistent messaging and quality across the organisation. You will reviewing and relaunching the charity brand, utilising the recent insight work to set a new strategy aimed to increase their profile and ultimately influence. Your main responsibilities will include:
- Raising awareness of the charity
- Maintaining consistent messaging, positioning and values across the organisation
- Setting brand guidelines and being a brand guardian
- Delivering engaging campaigns and communications
- Working with fundraising/membership teams to help increase funding
- Assist in the design and development of the new website
Profile
The successful Head of Brand candidate will be a senior marketing professional from the charity/commercial sector with a strength for brand management and marketing. You will have previous experience managing brand reviews and relaunches, as well as being the brand guardian for organisations. You will also:
- Have experience managing tone of voice and content for an organisation
- Know how to raise a charities profile
- Have experience leading the brand strategy for an organisation
- Work with external creative agencies
- Using KPIs/metrics to evaluate communication successes.
- Strong digital knowledge
Job Offer
This is a full time permanent Head of Brand position offering £48,000-£55,000 depending on experience. Other benefits include:
- Flexible working options
- 25 days leave per year plus bank holidays
- Pension scheme
- Season ticket loans
Company
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