Direct Marketing Manager - Membership Retention

Employer
RSPB
Location
Sandy, Bedfordshire
Salary
£25,463 - £29,707 per annum
Closing date
23 Apr 2019
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This is an exciting, innovative role where you can lead on the strategic planning and operational delivery of mass communications to our membership audience. Membership contributed almost £34m to the RSPB last year. (That's nearly a third of our income!).

Direct Marketing Manager – Membership Retention
Reference number: A0020419
Location: Sandy, Bedfordshire
Salary £25,463 to £29,707 per annum
Hours: Full time
Contract: Permanent

We are looking for an experienced marketer to join the Supporter Marketing Team at our UK headquarters in Bedfordshire. Someone to help us identify new ways to retain and grow support from existing members, excite them with our offer and drive ongoing financial support. This is your chance to make your mark and play a critical role in membership renewal and upgrade marketing.

With experience of delivering end-to-end direct marketing campaigns, you will be responsible for working with our agency to plan and deliver our membership renewals and upgrade campaigns across multiple channels.

The role involves working with multiple stakeholders so great organisation and communication skills are a must. The ability to analyse data and report results will also be key and therefore a good level of numeracy and excel skills are essential.

Closing date: 23 April 2019

TO APPLY AND FOR MORE INFORMATION:

If you would like to find out more about this position and to apply, please click the Apply Now button to be directed to our website. There you can download the Role Profile and Application Details.


This role is covered by the Rehabilitation of Offenders Act. You will be asked to declare unspent convictions and cautions at offer of employment stage.

When you make your application please ensure that you include reference number A0020419on any correspondence.

No agencies please.

The RSPB (the Royal Society for the Protection of Birds) is a large, national charity dedicated to the conservation of birds and other wildlife and the environments on which they depend. Founded in 1889, the RSPB has more than a million members, over 2,000 employees and 13,500 volunteers. RSPB’s UK headquarters are in Bedfordshire and it has an annual income of nearly £133 million.

RSPB carries out conservation work in many different areas. It runs a network of 200 nature reserves covering almost 13,000 hectares, which are home to 80% of the UK’s rarest or most threatened bird species. It works with farmers to identify wildlife friendly farming methods, researches bird populations and partners with international conservation organisations.

RSPB is also an advocacy organisation, lobbying the government on diverse topics such as planning, wind farms and economics. It has a UK headquarters, three national offices and nine offices in the English regions. Its million-plus members, 200,000 of whom are youth members, make it the largest conservation organisation in the UK. RSPB also has 150 local groups and more than 80 youth groups. It has a volunteer to staff ratio of 6:1.

The charity was founded in Manchester in 1889 as the Plumage League (initially as a campaign against the killing of birds for the fashion industry). It received a Royal Charter in 1904, becoming the ‘Royal Society for the Protection of Birds’. RSPB moved to its present headquarters in Sandy, Bedfordshire, in 1961.

One of the RSPB’s most popular activities, carried out for children since 1979 and for adults since 2001, is the Big Garden Birdwatch. The Birdwatch is an annual data collection of bird populations that takes place every January. In 2016, 519,000 people were involved, counting over 8 million birds. The Birdwatch enables RSPB to build a picture of garden wildlife across the UK. It has shown, for instance, that the sparrow population has declined by 60% since 1979.

RSPB also urges supporters to ‘make a home for nature’ in their gardens. Activities include creating feeding stations and homes for hedgehogs, providing flowers and plants for moths, creating habitats for frogs and toads and forming safe corridors from one garden to the next.

RSPB, along with sister organisations, Stop Climate Chaos Cymru and Stop Climate Chaos Scotland, is part of The Climate Coalition. It argues that the effect of climate change on wildlife and wild places can already been seen and that increased flooding and rain from climate change will spell disaster for birds and wildlife.

RSPB is also a member of BirdLife International, a global partnership of conservation organisations that share common objectives.

RSPB is a major fundraising charity and spends around 90% of its income on conservation, public education and advocacy.

Contact Us
  • The Lodge,
  • Potton Road,
  • Bedfordshire
  • SG19 2DL
  • GB
  • 01767 680 551
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