Membership Marketing Manager
Here at IAM RoadSmart we have ambitious plans for the future. If you’re an equally ambitious marketing professional with a proven track record of success, we’d love to hear from you.
As the UK’s leading road safety charity, we’ve been training better drivers and riders to make the roads safer for everyone since 1956. Today we’re as ambitious as ever about continuing to make a difference and reduce the number of people who are killed or injured on our roads.
We know that in order to attract the next generation of advanced drivers and riders and influence the future of road safety in the UK, we need to continue to raise the profile of our organisation, its work, products and services.
Our members are integral to our business model and we passionately believe in the power of our nationwide membership network. As part of our commitment to creating even more advanced drivers and riders, we’re expanding our Membership team with this newly created role.
Working as part of the wider Marketing, Communications and Membership team based in Welwyn Garden City, Hertfordshire, you’ll be focused on results and realising the return on our marketing, communications and membership investment by delivering strategic marketing activity that achieves results.
A senior member of the team, you’ll bring experience in planning, delivering and evaluating acquisition, engagement and retention marketing plans to grow our membership and increase brand awareness and usage of our B2C products and services.
You’ll be able to show how your work has delivered results that have made a difference and a proven ability to produce high quality, multi-media copy and content that will attract attention, create interest and stimulate action for our members and wider audiences.
If you’re a confident, enthusiastic and flexible team worker, able to turn your ideas into action and report on results we want to hear from you.
Please visit our website for further information.