Senior Fundraising Manager
- Employer
- NSPCC
- Location
- Weston House - London
- Salary
- £41,500 - £48,591 plus £3,366 London Weighting
- Closing date
- 28 Oct 2018
View more
- Function
- Fundraising
- Sector
- Children & Youth
- Hours
- Full Time
- Contract Type
- Permanent
Job Details
The Individual Giving department is responsible for the largest single source of income for the NSPCC. Our donor base of nearly 850k direct donors contributed almost £57m. This new role will head up the acquisition, product management and new product development teams ensuring consistent strategic marketing across all areas – using mass market channels to recruit new supporters to the NSPCC. The strategic marketing element is vital to this role, we need to be more audience led in our approach to find new ways to succeed in the current marketing environment. To succeed in this role you will need to be self-motivated, relish a challenge and be innovative in finding solutions to challenges.
This is a critical role in the IG team and will require fundraising and marketing skill and capability alongside strong leadership and influencing skills. Experience of working in the charity sector is desirable.
The key aspects of the role are:
- Lead on the development of an audience led approach for the recruitment of new supporters to the NSPCC using mass market channels, including development of products, propositions and messaging
- Lead team in the development of commercially robust business cases, the delivery of marketing campaigns across a range of channels (including DRTV, digital, OOH, inserts, door drop, press), ensure that full evaluations are carried out and scaled up where appropriate
- Lead opportunity to innovate, with strong influencing skills and able to recognise when a campaign isn’t working, fail fast and learn from mistakes whilst showing ability to scale up quickly for new ideas that show true potential
- Lead on the strategic growth of our legacy marketing, tribute funds and in memory income, ensuring that propositions are delivered that can be used across Individual Giving and Fundraising & Engagement. Also lead on setting and delivering corporate KPIs for legacy
- Ensure robust and compliant product management processes are in place for Weekly Lottery, Raffle, Letters from Santa, Raffle and any new product developed
- Work with colleagues across the organisation to identify opportunities for cross team working
- Deputising for the Head of Individual Giving as required.
Company
NSPCC (the National Society for the Prevention of Cruelty to Children) is a large national charity which campaigns to end child abuse and provides a range of services to children, young people and families throughout Great Britain, Northern Ireland and the Channel Islands. NSPCC has 1,830 employees, 11,000 volunteers and an annual income of £134 million. Founded in 1884, NSPCC is governed by Royal Charter, first granted by Queen Victoria in 1895.
NSPCC specialises in child protection. It is the only UK children’s charity with statutory powers to intervene on behalf of children, powers which have existed for more than a century. In England, Wales and Northern Ireland, only local authorities and the NSPCC can apply to a court for a care, supervision, or child assessment order.
NSPCC provides 24/7 helplines for both adults and children. The NSPCC helpline supports thousands of parents, professionals and families. Adults can contact by phone or online in order to get advice or share their concerns about a child, anonymously if necessary. The helpline is staffed by professional practitioners with backgrounds in areas such as teaching, health and social work. Professionals such as teachers and doctors are also encouraged to contact the helpline for information and guidance. NSPCC says the number of calls and online contacts to the helpline is increasing year by year.
ChildLine, NSPCC’s free 24/7 counselling service for children, marks its 30th anniversary during 2016. Trained ChildLine counsellors talk to children, helping them with any problems they're facing. In 2014-15, there were nearly 300,000 counselling sessions carried out between young people and ChildLine. The most common issues were family relationships, low self-esteem and unhappiness, abuse, bullying and online bullying and self-harm.
NSPCC also has over 40 service centres across the UK and the Channel Islands. At these centres, the charity works directly with children and families on a range of issues, such as protecting children from sexual abuse, drugs and alcohol misuse and neglect.
The charity also visits 9-11 year olds in schools across the country through the NSPCC Schools Service, helping them to understand what abuse is and giving them the confidence to speak out and seek help if they ever need it.
In addition to its London headquarters, NSPCC has regional offices in Luton (East of England region), Gillingham (London & South East region), Leeds (Northern region), Birmingham (West Midlands region), Plymouth (South West region), St Helier (Jersey), Belfast (Northern Ireland) and Glasgow (Scotland).
- Website
- https://www.nspcc.org.uk/
- Telephone
- 020 7825 2505
- Location
-
Weston House,
42 Curtain Road,
London
EC2A 3NH
GB
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