Senior Digital Marketing Executive - High Value Partnerships

A leading homelessness charity based in London is looking for a Senior Digital Marketing Executive to work in their High Value Partnerships team. Offering 30 days holiday per annum plus bank holidays (8 per year) and flexible working hours, this is an opportunity not to be missed!

The successful candidate will sit within the digital fundraising team and report directly into the Digital Fundraising Manager.
You will optimise engagement and identify opportunities for digital optimisation income generation across the directorate, with a focus on the High Value Partnerships team.

High Value Partnership partnerships has been identified as a key area for development through digital means. The High Value Partnership team already achieve great results through high profile partnerships.

You will be working with flagship partners such as M&S, Nationwide and B&Q, as well as providing support on key high value events and other Major Donor events.

Core remit:

• To support and digitally optimise key partnerships - i.e. partnerships with digital businesses that will strengthen our positioning as innovative and bold and to help win and strengthen our partnerships with corporate partners.
• To devise the digital fundraising marketing campaigns and oversee their production and deployment
• To proactively work with the High Value Partnerships team to develop their digital strategy to build an appropriate suite of digital products.
• To provide the resource required to help identify and develop the customer engagement side of partnerships and optimise our reach efficiently.
• To lead on the HVP influencer strategy & identify appropriate influencers for the HVP team.
• To work with the HVP team to identify ecommerce opportunities and proactively use ecommerce where appropriate to uplift activities.
• To research, identify and work with key innovative & digital corporate partners and work to implement these into their digital offerings for both the HVP team and the wider Fundraising directorate.
• To identify skill gaps and opportunities for development of digital skills within the High Value Partnership team and to support the same initiative across Fundraising.

Knowledge skills and requirements

• Experience of digital marketing across all digital marketing channels in a customer engagement environment
• Experience in working on fundraising-led partnerships content development or similar commercial capacity
• Experience working on high profile and innovative digital campaigns
• Experience of working in an AGILE environment

This is a full-time, permanent position, and the charity is looking to hire ASAP. If you have these skills, then please send me your up to date CV. Please note that only suitable candidates will be contacted with further information.