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Senior Marketing & Communications Officer - Digital

Employer
Michael Page
Location
Bradford
Salary
Negotiable
Closing date
28 Jun 2018

View more

Function
Marketing, PR & Communications
Sector
Faith-Based
Hours
Full Time
Contract Type
Temporary

Job Details

A charity based in west Yorkshire

Description

This role is a full mix marketing and communications role with a strong emphasis on on-line and digital communications

  • To contribute to the over all marketing and communication strategy to build, maintain and manage customer communications ensuring consistency and accuracy
  • To develop, manage and coordinate all marketing collateral within the charity, ensuring consistency and appropriateness for each audience group
  • To develop and manage multi-channel, fully integrated marketing campaigns for each stakeholder group to support the effective delivery of campaign objectives, including the development of fundraising activities and income objectives
  • To develop, manage and report against key campaign performance metrics
  • To develop and maximise the benefits of a data and customer insight led marketing communications plan
  • To continually develop and adopt marketing processes that improve both the customer/stakeholder experience and cost of operation
  • To develop a comprehensive and effective media and marketing strategy, which incorporates day to day targets and goals, as well as key seasonal activity.
  • To effectively implement this media and marketing strategy
  • To prepare suitable content for TV appeals, fundraising events or promotional tours in a timely manner as required.
  • To update the organisations Facebook and Twitter accounts daily
  • To regularly update the company website with engaging content.
  • To manage the organisation's Google Adwords account

Profile

  • You must be immediately available to start within the next week
  • Ideally a background in marketing and communications for a charity
  • Experience on marketing & communications within a digital setting
  • Strong social media experience and able to update content for the web

Job Offer

£salary competitive

Company

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