Marketing Executive (Part-time, 6 months FTC)
A great opportunity has arisen for a Marketing Executive Role (part time, 6 months FTC) for a health related charity in order to assist in the planning, delivery and evaluation of holistic marketing/advertising campaigns that successfully recruit participants to our portfolio of UK based cycling events. This role will be based in Birmingham (2-3 days p/week).
Key Responsibilities will include:
Manage key projects to assist the successful delivery of the portfolio's marketing campaigns, working to previously agreed targets.
Completely manage entire advertising campaigns for some of the smaller events, using all aspects of the marketing mix.
Manage relationships with external and internal stakeholders in order to ensure the successful, timely completion of projects.
Oversee the creation of materials and artworks in line with the charity brand guidelines. This will include design and print work and possible direction of photo shoots.
Analyse marketing activity, measuring the performance of campaigns and making strategic recommendations for future work.
Work with Events Marketing and Stewardship team to produce and support the delivery of an event communications plan.
Manage event social media pages, generating content and communicating with supporters.
Generate content for social media, website and mailings to support the communication plan
Work closely with fundraising colleagues to ensure co-ordination of activities and maximise any cross-selling opportunities
In order to apply you should have the following skills and experience:
Previous experience of working in a marketing role
Experience of working on and delivering projects
Experience of working in the charity sector, ideally in a fundraising capacity or on mass participation sporting events (desirable)
Experience of working with databases and content management systems
Ability to multi-task and organise own workload
Organised approach to project based work
Knowledge of all aspects of the marketing mix
Strong digital marketing knowledge is desirable
Strong time management skills and the ability to work under pressure
Clear and concise verbal and written skills
Methodical with excellent attention to detail
Ability to analyse and report on work/activity
Strong interpersonal skills
Flexible and adaptable approach to work
IT literate and proficient in Microsoft Office includes database skills and Microsoft Word and Excel