Marketing Manager

Location
City of London
Salary
£35000 - £37000 per annum
Posted
13 Mar 2018
Closes
10 Apr 2018
Ref
13903000/001
Function
Marketing
Hours
Full Time
Contract Type
Permanent

This prestigious membership organisation is a leading professional body for their industry.

Description

  • Developing, implementing, and monitoring engaging marketing plans to achieve membership targets utilising both offline and online marketing channels
  • Managing retention campaigns to encourage membership renewal and lapsed members to resign while gaining member insight
  • Creation of marketing collateral for a variety of channels including print, email, social media, web, event promotion material, copywriting, etc
  • Evaluation of campaign effectiveness through the use of reporting and analysis of campaigns to continually improve on marketing processes
  • Improve online and offline messaging through the promotion of and engagement with the department to build the profile with key internal and external stakeholders

Profile

Essential

  • Experience in developing and implementing engaging marketing plans across a large organisation
  • A strong track record in utilising a range of communication tools and channels effectively
  • Excellent communications and interpersonal skills
  • Ability to build strong relationships with a range of (including senior) internal and external stakeholders
  • Sound experience of working with and influencing senior management
  • Proactive self-starter who's able to bring new ideas to the organisation
  • Excellent organisational and time management skills with an ability to manage several projects simultaneously

Desirable

  • Previous experience within a membership organisation
  • Working knowledge of Dotmailer (email marketing software)
  • Working knowledge of other online marketing software and tools

Job Offer

This organisation is looking to offer a salary of between £35,000 and £37,000 depending on experience.

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