Digital Communications Executive

My client is one of the UK's largest charities, devoted to providing high quality care and support across the U.K. Based in West London my client an established Not for Profit is seeking a Digital Communications Executive to lead on digital marketing across all digital channels

Description

The key responsibilities for this Digital Communications Executive based in London are:

• Analytics management and governance:
• Digital Marketing across: Email, Social, Web content, Search Marketing
• Continuous optimisation
• Stakeholder, Agency management

Profile

The successful Digital Communications Executive ill:

• Manage the Google Analytic's account, and be the expert in digital channel analytic's

• Work with Fundraising colleagues & the digital team to devise new supporter journeys in key areas such as event registration, donations and online fundraising

• implementing improvements to the digital marketing mix eg effectiveness and spread of referrers, effectiveness of campaign landing pages etc

• Work with the UX, Design & Digital team to enhance and evolve website personas

Job Offer