Digital Analytics Manager

£50000 - £55000 per annum
23 Feb 2018
16 Mar 2018
Full Time
Contract Type

The client is based in London and seeking a Digital Analytics Manager, a very established Charity going through intense digital transformation and growth. Not for Profit and Charities sector.


The key responsibilities for this Digital Analytics Manager based in London are as follows:

  • You will be expected to be hands-on in your approach, defining the roadmap and then working alongside your support and developers to implement against the plan.

  • You should have hands-on experience delivering enterprise level analytics rollouts.

  • You will lead the roadmap, planning and rollout plan to implement Google Analytics and Google Tag Manager.

  • You will do the technical implementation for both GA and GTM - potentially working on a migration from the free version of Google Analytics to the premium version.

  • Work with search agencies to implement best practice in campaign tagging and tracking.

  • You will be the subject matter expert and point of contact for all analysis of digital activities including websites, mobile, strategic projects, social media, email and search.

  • You will help shape the future state strategy for analytics

  • You will liaise with senior stakeholders across the business

  • Lead on use of Google Analytics within Digital; This includes leading developers and agencies in code implementation and custom tracking.


The successful Digital Analytics Manager will have the following skills:

  • Strong experience with Google Analytics.

  • Strong experience with Google Tag Manager.

  • Tag management and implementation experience.

  • In depth, and expert knowledge of using tracking tools: Google Analytics; Google. Search Console; Google Tag Manager; Google Data Studio; Search metrics; social. listening platforms; Visual Website Optimiser; Hotjar.

Job Offer

This is a 6 month contract with scope to be extended paying up to £55,000 P/A, candidates may also be considered on a day rate basis.

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