Fundraising Performance Manager
The CRM, Supporter Stewardship & Fundraising Performance Team works to unlock Breast Cancer Care’s potential to build stronger relationships with our supporters and service users. This is achieved through understanding our audiences (and championing their interests) as well as creating an inquisitive culture to encourage analysis and progress across the organisation.
The Fundraising Performance Manager will play a pivotal role in making Breast Cancer Care more data and insight driven in the way we communicate with our supporters and deliver our fundraising portfolio.
As a confident communicator you will help develop an organisational approach based on understanding and interpreting different audience behaviours and motivations. Using this information you will lead on mapping journeys and experiences across communications, campaigns and the fundraising portfolio to maximise a supporter’s lifetime value. This will involve working with the Supporter Journey Board – made up of Heads and Assistant Directors from across Breast Cancer Care – to report on the project’s progress and utilise the variety of internal expertise to improve performance.
You will also lead on the annual Portfolio Analysis project where, working with all teams across the Fundraising & Marketing Department, each fundraising product is reviewed by historic results and potential future performance. By identifying where the organisation should focus its investment and resource you will help drive long term improved income to achieve Breast Cancer Care’s fundraising strategy.
First Interviews: 30 October 2017
Second Interviews: 6 November 2017