Brand Manager - Pharma OTC

Location
London
Salary
Negotiable
Posted
31 Jul 2017
Closes
28 Aug 2017
Ref
13843746/001
Function
Marketing
Hours
Full Time
Contract Type
Permanent

Leading pharma healthcare business with a broad portfolio of OTC products

Description

Some key responsibilities will include:

  • Brand strategy development and activation (in-store, digital, PR and advertising)
  • Build innovative and effective digital marketing plans through targeted, multi-channel communications.
  • Work with sales manager and directly with e-commerce partners to promote
  • Support the development of key product claims for Healthcare Professionals/ Consumer
  • Manage P & L and control allocated promotional budget
  • Manage external agency relationships and ensure work is delivered on time and within budget
  • Manage Research Projects

Profile

The ideal candidate will have:

  • 2 or more years of professional experience in a Marketing role
  • A strong understanding and experience of selling and marketing in the pharmacy channel with ideally OTC medicine or healthcare brands
  • Comfortable with the science behind medicinal products, and credible to interact with healthcare professionals including KOLs
  • Specific experience of e-commerce involving working with on-line retailers to list and promote healthcare brands
  • Experience in setting up and implementing digital marketing / social media campaigns

Job Offer

There is a competitive package on offer