Marketing Manager B2B HEALTH
A high profile health charity is looking for a Marketing Manager - Caring Services to join their team in London.
Key Responsibilities will include:
-Manage the development and implementation of external strategic marketing plans for
Caring Services (including our nursing and hospice services) and research
-Ensure that brand voice is evidenced in service partnership negotiations and work with business teams to establish an understanding of brand and its role in delivering to their strategy
-Increase the influence and impact of the marketing team by taking a lead in anticipating the needs and the future direction of health and social care environment for patients, for families/carers and for healthcare professionals.
-Develop and oversee the services marketing budget ensuring that projects are completed within agreed budgets, keeping relevant financial records up to date.
In Order to apply you should have the following skills and experience:
-A deep theoretical knowledge of B2B and content marketing including digital channels
-Knowledge of health sector, service provision and competitive environment
-Strong end to end marketing experience in commercial / healthcare B2B sector
-Experience of developing and delivering a healthcare marketing campaign
-Marketing to a healthcare professionals audience
-Experienced in developing and delivering multi-channel digital and offline campaigns that meet agreed targets and outcomes
If you have these skills then please send me you re up to date CV. Please note that only suitable candidates will be contacted with further information.