Membership Marketing Executive

London (Central), London (Greater)
£27to £28k per annum
17 Oct 2016
07 Nov 2016
Full Time
Contract Type

Membership Marketing Executive

Vincent Square, SW1P 2PE 35 hours per week £27to £28k per annum

We are looking for a Marketing Executive to join this busy marketing team. The role is to work on marketing campaigns and activities that drive member engagement through our beautiful Gardens, magnificent Shows and other member benefits. The role is varied working with different teams and involves development of direct mail and e-comms campaigns as well as working with third parties to develop the RHS offers programme.

The post sits within the Marketing team and has responsibility for the planning and delivery of membership retention campaigns to maximise retention amongst our 460,000 current members. The post reports in to the Membership Marketing Manager.

The Marketing Executive will be responsible planning and delivering direct marketing and e-marketing campaigns to increase member engagement with the wide variety of benefits RHS membership provides. This includes the welcome programme to new members, the Year 1 and Year 2 member journey, on-going communications and winback.

The role involves briefing creative agencies, briefing the data team and managing the print and production.

The Executive will work closely with Gardens and Shows Marketing teams to develop the content for communications and for the Members area online.

Key Skills and Experience

  • Experience of managing and delivering direct marketing campaigns both on and offline
  • The knowledge and confidence to deal with agencies and suppliers
  • Knowledge of print production processes and techniques
  • Knowledge of online marketing and e-communications
  • Ability to build relationships with key stakeholders at all levels
  • Strong project management skills and ability to manage workload
  • Ability to evaluate campaigns and report on campaigns
  • Ability to work in a busy environment, prioritising tasks and meeting deadlines

This is a rare opportunity to work for a forward thinking dynamic organisation in our beautiful offices in London SW1.

To apply please visit our website via the link and complete an online application form.

We offer a wide range of benefits as part of your employment package which include 25 days holiday and life assurance.

All applications should be received by 5pm on 7th November 2016.