Acquisition Manager

Location
City of London
Salary
£38511 per annum
Posted
22 Sep 2016
Closes
20 Oct 2016
Ref
13763396/001
Function
Fundraising
Hours
Full Time
Contract Type
Temporary
My client is a high profile charity based in central London


Description

Within this diverse role, you will be required to:



- To develop and implement the acquisition and welcome strategy that dovetails with the overall Fundraising & Individual Giving strategies.



- To create marketing plans and annual budgets for the acquisition and welcome programme, including face to face, telemarketing, direct mail, digital media and SMS campaigns.



- Produce budgets and re forecast figures for all income and expenditure on acquisition and welcome campaigns.



- Manage Direct Marketing Executive and encourage them to deliver exceptional results. Develop, retain, inspire & give them support.



- To assist the Direct Marketing Executive where required in executing campaigns on time and within budget to exceed agreed targets.


Profile

The successful candidate will have the following attributes:



* Expert knowledge of fundraising and specifically the use of multi-channel Direct Marketing tools and techniques to recruit new loyal supporters, e.g. face to face, direct mail, digital, telemarketing, email, SMS etc (E)
* Excellent working knowledge of Microsoft Office packages (E)

* Use of Excel and Fast stats to analyse campaign performance to improve ROI or other KPIs (D)


Job Offer

The client is offering a competitive salary of £38000-£39000 per annum for a 5-6 month contract.