Head of Marketing and Communications

London (Central), London (Greater)
£38,000 - £43,000
12 Sep 2016
12 Oct 2016
Full Time
Contract Type

Deadline: Friday 30th September

The Organisation:

  • Workers Educational Association – the largest voluntary sector provider of adult education in England and Scotland.

The Role:

  • To develop and execute clear marketing & communications strategies and plans including developing the brand to increase engagement.
  • To implement a proactive media strategy and build media capability,  manage the new national press office and other media functions.
  • To lead on ensuring that the website and social media are the first access point for  all stakeholders.

The Candidate:

  • Has a track record of having developed and delivered an integrated marketing strategy for a comparable organisation including measuring and monitoring success.
  • Experience of developing the website as a key interface with multiple stakeholders. Together with knowledge of multi-media platforms and communication tools, with a concrete understanding of digital communications and digital marketing to engage new and existing audiences.
  • Proven past performance of developing communications to diverse stakeholders, including staff, volunteers/members and partners.

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