Direct Marketing Officer

To implement Direct Marketing Campaigns (as part of the Individual Giving Team) against agreed income and expenditure targets. To ensure that Campaigns are project managed efficiently and effectively - as part of the overall Direct Marketing Programme and to implement and promote best practice in campaign management.

MAIN DUTIES:

1.To plan, develop and implement assigned Direct Marketing Campaigns (including direct debit campaigns, raffles campaigns, legacy marketing, payroll giving and telemarketing campaigns) as part of the overall Direct Marketing Programme.
2.To excel in the campaign management of assigned Direct Marketing Campaigns and to be accountable for operating against agreed schedules and processes, liaising with internal and external customers and suppliers as agreed.
3.To demonstrate best practice in working with key internal and external stakeholders/suppliers to ensure maximum efficiency and campaign effectiveness.
4.To take accountability for ensuring that assigned Direct Marketing Campaigns are managed against agreed expenditure levels.
5.To track, analyse and report on results from assigned Direct Marketing campaigns and monitor supporter feedback. And to conduct and present detailed End of Campaign Reports for Direct Marketing Campaigns which feed into the planning of future campaigns as appropriate.
6.To work with the Senior Database Marketing Co-ordinator on the extraction, supply, returns & analysis of data for assigned Direct Marketing Campaigns - and to demonstrate best practice in this area.

ESSENTIAL WORK SKILLS:
·Proven experience of developing market leading creative.
·Proven direct marketing project management skills (particularly direct debit appeals, raffles, door-to-door, telemarketing and legacy marketing).
·Proven knowledge of working with Excel spreadsheets and databases to prepare and analyse data for supporter communications as part of an overall Supporter Development Programme.
·Proven fundraising experience.
·Experience of managing legacy marketing campaigns (desirable)
·Experience of managing telemarketing campaigns
·Knowledge of direct marketing techniques.
·Ability to understand and interpret complex situations.
·Ability to make judgements, and recognise when required decision is outside scope of responsibility.
·Clear and appropriate communication - written and verbal.
·Knowledge of appropriate processes and strategies.
·Ability to establish relationships of trust with colleagues, agencies, suppliers and collaborators.
·Able to work with internet and main Microsoft Office products.

IMPORTANT NOTE

Our aim is to respond to all successful applications within 5 days. If you haven't been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.

We apologise that we cannot contact everybody in person but thank you in advance for your interest.

Adept Recruitment Ltd encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Adept Recruitment Ltd acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.

Adept Recruitment is a Recruitment Agency and is advertising this vacancy on behalf of one of it's Clients.

Adept Charity has been providing, high quality, cost effective recruitment solutions to the Charity and Not For Profit sectors since 1995 and is now one of London’s leading consultancies for this sector.