Supporter Retention Executive (direct marketing)
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Save the Children is the world’s independent children’s charity. We’re working in over 120 countries; saving lives, fighting for children’s rights and helping them reach full potential.
Nearly 7.2 million children die before the age of five each year and nearly all the deaths – 99 per cent occur in developing countries. Save the Children is committed to an ambitious range of breakthroughs for children, including doubling our supporter numbers and quadrupling our impact for children over ten years.
The Supporter Retention Team is responsible for the management of the donor database of 450,000+ donors, including 250,000 with monthly direct debits. They manage all aspects of the donor journey, from welcome and loyalty communications, upgrade, reactivation and conversion, cash appeals and emergency giving, the team has a multi £m spend. The team also works closely with the emergencies, legacies and campaigns teams to cross-sell against their targets.
This permanent role will see you plan and execute direct marketing campaigns that retain, upgrade, cross-sell and win-back our supporters; Helping with developing year plans, managing appeal budgets and suppliers. You’ll also have the opportunity to undertake projects to develop and strengthen retention strategies/performance and protect future income.
We see you as bringing to Save the Children a track record of managing direct marketing campaigns across a range of media and of a scale relevant to this post, across at least two of these media: Telemarketing, Direct Mail, e-mail, SMS. You’ll also have significant experience using customer databases and be a good project manager delivering complex projects on time and to budget.
In return we offer a great salary and the opportunity to be at the forefront of the sector.
We see this as a great opportunity if you are looking to build your career from within the charity sector, as well as those looking to join from an marketing agency or the commercial sector.